star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

SAMPLE - Woohoo All Natural Deodorant Paste (Urban)

4.8
Rated 4.8 out of 5 stars
562 Reviews
  • NEW FORMULA - Improved Strength & Smoothness!
  • 100.0% natural
  • Regular
  • Men, Teens, Women,
  • Sophisticated florals, orange & vanilla
  • 100% recyclable tin
  • Learn more
Free Aussie shipping over $75 + Free 90 day returns + Zero odour guarantee + Zero irritation guarantee

We accept:

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Ditch the antiperspirant and get your sweat on with the award winning original Woohoo Urban. It's 100% natural, healthy, sensitive skin friendly and IT JUST WORKS (... ALL day). The deodorant you’ve been waiting for.

Benefits

  • Regular-strength odour protection for all-day freshness
  • Subtle, sophisticated floral scent with hints of orange, rose & vanilla
  • Unisex – suits women, men, teens & tweens
  • pH-adjusted formula with low bicarb – gentle on sensitive skin
  • Magnesium and zinc oxide for effective odour control
  • Vegan, cruelty-free and Aussie made
  • Recyclable aluminium tin (plastic free!)
  • The Made Safe accreditation is a Safe Cosmetics Australia certification that demonstrates our healthy ingredient philosophy and commitment to reducing toxicity.
  • The Toxic Free accreditation confirms that our creations are 100% free from any ingredient on the Safe Cosmetics Australia toxic free hotlist.
  • The Allergy Certified accreditation means that we do not use any chemicals known to cause allergies in this formula (certified by Safe Cosmetics Australia).
  • Vegan
  • Australian made and owned
  • Not tested on animals
  • We're proud members of 1% for the Planet, donating 1% of our wholesale sales to helping the planet.
  • By supporting rePurpose Global to remove twice as much nature-bound plastic waste as our packaging creates, Woohoo Body is officially certified Plastic Negative. Learn more.

Woohoo Urban is the original that started it all – our best-selling, award-winning deodorant paste that’s as reliable as your morning coffee. With a sophisticated yet subtle floral, orange, and vanilla aroma, it’s your go-to for everyday freshness, whether you're heading to the office or breaking a sweat at the gym.

This regular-strength formula is pH-adjusted and gentle on sensitive skin, while still packing a punch when it comes to body odour. Urban uses a smart blend of plant-based and mineral ingredients to keep you feeling fresh, dry and confident.

How does it work? It tackles BO from multiple angles with these hardworking natural actives:

  • Triethyl citrate – Prevents bacteria from breaking down sweat, stopping odour before it starts
  • Zinc ricinoleate – Traps and eliminates odour molecules
  • Bicarb soda – Absorbs moisture and neutralises sweat acids
  • Magnesium hydroxide & magnesium carbonate hydroxide – Gentle on sensitive skin while keeping odour in check
  • Bamboo extract & tapioca starch – Naturally absorbent to help you stay dry
  • Jojoba esters & MCT oil – Nourish underarms and support skin barrier health
  • Rice bran wax – Helps the paste last longer and gives it a smooth, consistent texture

And let’s not forget the scent – a beautiful blend of sweet orange, cedarwood, sage, palmarosa, vanilla, lavender, and rose. It’s fresh, floral, and oh-so wearable – loved by everyone, regardless of gender.

Packaged in a recyclable aluminium tin, Woohoo Urban is plastic-free, portable, and planet-friendly. Just scoop, swipe, and go – all-day freshness in one tiny tin.

No artificial fragrance. No aluminium salts. Just high-performance, all-natural deodorant that smells amazing and gets the job done.

With clean, dry hands use the tip of your index finger (or spatula/teaspoon) collect to a pea sized amount of deodorant and warm it in your fingertips. Rub it under your arm until it disappears (just like you would a moisturiser). That's it :)

P.S. If you’re used to using an antiperspirant, please remember that this isn’t one! This deodorant works by neutralising odour and keeps you dryer by absorbing moisture, but it DOESN’T block your pores with aluminium to stop you from sweating.

A note about detoxing: It can take a couple of weeks for your body to adjust to this type of deodorant but it’s worth the wait!

100.0% natural
Vegan
Toxin Free

NEW FORMULA (from 8/7/2025): Caprylic/Capric Triglyceride (Mct Oil), Tapioca Starch, Magnesium Hydroxide, Butyrospermum Parkii Butter (Shea), Sodium Bicarbonate, Triethyl Citrate, Polyglyceryl-3 Tetrastearate, Oryza Sativa Bran Cera (Ricebran Wax), Cetearyl Alcohol, Bambusa Arundinacea Stem Extract (Bamboo), Jojoba Esters, Magnesium Carbonate Hydroxide, Zinc Ricinoleate, Citrus Aurantium Dulcis Peel Oil (Sweet Orange), Tocopherol (Vitamin E), Cedrus Atlantica Wood Oil (Cedarwood Atlas), Salvia Officinalis Oil (Sage), Cymbopogon Martini Oil (Palmarosa), Vanilla Planifolia Fruit Oil, Lavandula Angustifolia Oil (Lavender), Rosa Damascena Flower Oil (Rose), Camphor 

PREVIOUS FORMULA: Butyrospermum Parkii (Shea) Butter*, Tapioca, Caprylic/Capric Triglyceride (derived from Coconut), Sodium Bicarbonate, Kaolin, Sorbitan Olivate, Triethyl Citrate, Zinc Oxide (non-nano), Tocopherol (Vitamin E), Salvia Officinalis (Sage) Oil, Citrus Aurantium Dulcis (Orange) Peel Oil, Cedrus Atlantica Wood (Cedarwood Atlas) Oil, Lavandula Angustifolia (Lavender) Oil, Cymbopogon Martini (Palmarosa) Oil, Rosa Damascena (Rose) Oil and Vanilla planifolia (Vanilla) Extract. Naturally occurring in essential oils Limonene, Linalool, Geraniol, Farnesol, Eugenol, Citronellol

Unlike many online brands, we believe in complete transparency so any ingredients list you find on our website is 100% complete. No secrets here!

We promise that you will not find ANY these shady characters in a Woohoo Body product:

  • aluminium salts
  • phthalates
  • synthetic fragrances
  • sodium lauryl sulphate (SLS)
  • sodium laureth sulphate (SLES)
  • ... in fact, ALL sulphates are out!
  • parabens
  • mineral oils
  • animal derivatives
  • ingredients tested on animals
  • artificial colours
  • bleaches e.g. benzoyl peroxide
  • propylene glycol
  • triclosan
  • harsh detergents
  • triethanolamine (TEA)
  • ... and the list goes on!

Shipping is never a hassle with us :) We offer these amazing shipping rates to all Australian states/territories (excluding WA, NT & TAS*):

  • FREE Economy Shipping when your order is over $75
  • $8.95 Economy Shipping via Sendle (5-10 days)**
  • $9.95 Standard Shipping via Australia Post (2-8 days)**
  • $11.95 Express Shipping via Australia Post (1-4 days)**
  • $14.95 Standard Shipping for Clothing and Merchandise***
  • Same day dispatch for orders placed before 12pm (conditions apply, please see our shipping policy)

* Rates for WA, NT & TAS are slightly higher due to the increased costs of shipping to these areas.

** Please note these are estimates only and exclude weekends. 

** Clothing and merchandise are made to order and shipped direct from our printer. This shipping cost is in addition to any shipping for products being shipped from the Woohoo warehouse in NSW.

Click here to read our full shipping policy for more details.

Want to ship your order internationally? Click here to read about our international shipping rates.

Here at Woohoo Body we offer:

  • FREE 90 day returns - no arguments, even if the bottle is empty
  • 90 day zero irritation gurantee on all products
  • 90 day zero body odour guarantee on deodorants

 Conditions apply. Click here to read our full Returns and Refunds Policy.

Ingredients - SAMPLE - Woohoo All Natural Deodorant Paste (Urban)

* These are the number of points awarded when you purchase this product at full price. If discounts are applied or a subscription is purchased the points will be awarded at 1 point per $1 AUD spent.

* These are the number of points awarded when you purchase this product at full price. If discounts are applied or a subscription is purchased the points will be awarded at 1 point per $1 AUD spent.

4.8
Rated 4.8 out of 5 stars
Based on 562 reviews
Total 5 star reviews: 505 Total 4 star reviews: 26 Total 3 star reviews: 9 Total 2 star reviews: 12 Total 1 star reviews: 10
Slide 1 selected
562 reviews
  • A
    Amy
    Reviewing
    SAMPLE - Woohoo All Natural Deodorant Paste (Urban)
    I recommend this product
    Rated 5 out of 5 stars
    3 weeks ago
    5 Stars

    Fresh City Park vib for the scent is not too strong, but the lasting coverage....amazing!

  • KA
    Katherine A.
    Verified Buyer
    Reviewing
    Woohoo All Natural Deodorant Paste (Urban) 60g - NEW FORMULA
    I recommend this product
    How sensitive is your skin? Super sensitive
    Rated 5 out of 5 stars
    1 month ago
    Consistently delivers!

    I have been using WooHoo deodorant for years now and will never go back to the supermarket muck! It does the job extremely well , smells great and doesn't leave caked residue on my clothes like the supermarket roll ons always did. The sample size is great for travel too! Thanks WooHoo, please keep keeping on!

  • SC
    Stacey C.
    Verified Buyer
    Reviewing
    Woohoo All Natural Deodorant Paste (Urban) 60g - NEW FORMULA
    I recommend this product
    How much do you sweat? Heavy
    How sensitive is your skin? Slightly sensitive
    Rated 5 out of 5 stars
    1 month ago
    Best deo ever!!!

    I've been using these pastes for years. I will not use anything else. Whenever there is a sale, I stock up. Moisturising, long lasting, last through the toughest, sweatiest moments. I can't recommend enough.

  • SH
    Sue H.
    Verified Buyer
    Reviewing
    Woohoo All Natural Deodorant Paste (Urban) 60g - NEW FORMULA
    I recommend this product
    How much do you sweat? Moderate
    How sensitive is your skin? Super sensitive
    Rated 5 out of 5 stars
    1 month ago
    Great Product

    Love it, works well, does the job.

  • D
    Dee
    Reviewing
    SAMPLE - Woohoo All Natural Deodorant Paste (Urban)
    I recommend this product
    Rated 5 out of 5 stars
    2 months ago
    5 Stars

    Great product. Easy to use.. sample suze is great

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